Search Engine Optimization (SEO) – What is it?

Search Engine Optimization (SEO) is a key internet marketing strategy that involves optimizing the visibility of a website in a search engine’s “natural” or un-paid (“organic”) search results. SEO considers how search engines operate, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their target audience. Optimizing a website ,Search engine optimization (SEO), is a process that is best performed by a professional SEO Service provider that practices and follows Google’s Good Practice rules for Webmasters and expertise that will include a number of good practice internet marketing strategies such as :

  • Keyword Research
  • Technical Site Optimization
  • Design Optimization
  • Local Search Optimization
  • Content Optimization – Content, Image Search Optimization, & Product Search Optimization
  • Rich Snippet Structured Data & Schema Coding Optimization – Essential for Google
  • Sitemaps
  • Submissions to Search Engines


responsive website design

Responsive Website Design – What is it?

Responsive website design – What is it?

Responsive website design  allows yours website to be built to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices. It optimizes the experience and viewing on mobile devices, smart phones, tablets, or a desktop and is compliant with all the latest Browsers and standards.

Responsive website design allows your website to adapt to screens on these devices. The website layout changes based on the size and capabilities of the device. For example, on a phone, users would see content shown in a single column view; a tablet might show the same content in two columns, etc..

Fresh New Site & Logo

Announcing the launch of the new and improved GCP Design & Marketing website and company logo.