Pathways Neuropsychology Associates is a mental health and rehabilitation private practice with 3 office locations in Central New Jersey that has been in operation for over 10 years. The Pathways team of professionals has helped thousands of people with brain injuries and other neurological impairments.
The chief practitioner initially contacted GCP in 2014 to redesign the existing website for his other ADD & ADHD Solutions business, which also required new branding, site optimization and marketing. Following that successful overhaul, we earned the next, bigger undertaking for his new venture, Pathways. Starting in 2016, GCP has provided the complete package for Pathways, from logo, print and website design to content development, SEO, online marketing, and more.
- Strategy & Consulting
- Logo Design & Branding
- Website Design & Development
- Advertising & Print Design
- Online Marketing
- Social Media Marketing
- Content Development
- Search Engine Optimization
- Conversion Metrics & Analytics
- Hosting, Email & Security
- Printing Services
On the design side, we started with the logo and branding to establish a professional and memorable visual identity for Pathways. Working closely with the staff to curate content, we developed a website that is vastly informational yet easy to navigate and highly optimized for searchability. Using corresponding material, a series of brochures focusing on specific health conditions were produced for waiting rooms and in-office use, along with all the stationery necessities.
Shifting considerable focus toward online enrollment, screening and video teletherapy sessions was imperative during the onset of the coronavirus. With the telepsychiatry system in place, there is no need for either patient or physician to travel to an office. This has greatly prepared Pathways for the inevitable future of healthcare.
We can put solutions like these to work for you. Give us a try with a free consultation today!
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